Double Page Analysis

GET SANTA

The double page spread consists mainly of photos/clips from the film, to give the audience a well-rounded idea on what the film will be like and what actors will feature in it, as well as this some of the photos show the camera crew in them, giving an insight on how the film was made. This is supported by the filler; ‘On Location’, giving the audience an exclusive insight into the filming process.

The article has also used another filler in the top right hand corner of the second page, where they have used a sell to try and persuade the audience to watch the film, as the actor has ‘PLAYED SANTA SEVEN TIMES”. This sell has been used to show the audience the actor playing Santa must be extremely talented to be cast the role that many times and therefore showing that the film will be a success due to his experience.

On the first page of the article, the photos show the characters appearing to look cheerful and jovial; which is very fitting for a Christmas film. However, the main photo on article features ‘Santa’ looking miserable, therefore contradicting most Christmas family films. However, the photo also features cell mates looking down on him, who seem to be cheering him on, suggesting that he is going to save Christmas, as well as this the photo is a low angle shot, conveying the importance of the character.

Moreover, the majority of the photos used have a warm high key appearance to them, creating a friendly and seasonal atmosphere, in comparison to the low key dull lighting used on the last picture, suggesting that it is not the stereotypical Christmas film, therefore intriguing the audience to watch the film and also showing that it will not be like the same Christmas movies that come out each year.

The mostly picture based article, suggests that it will appeal to both adults who can read the article and children who can form their judgement about the film on the basis of the photos. Following on from this, the numerous photos used means that there is no negative space on the article, creating a very visual double page.

However, the magazine features a running footer, which tells the audience where they can find out more about the film and therefore inviting the reader to become more engrossed about the story line of the film.

 The article features a simple layout, with the text in the same columns used throughout the ‘Empire’ magazine, making the article easy to read and follow, keeping to the housestyle empire uses.

The colour scheme is very minimalistic and consists mainly of red, which is a very seasonal colour and jumps off of the page, highlighting the important parts of the article such as the location of where the film was made. This filler of the world map shows that it is based in England, therefore appealing to the British audience.